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Are the Cowboys losing grip on prime time?

Rumors are swirling around the NFL media landscape that the league is considering a significant shake-up in its broadcast schedule — and the Dallas Cowboys may be at the center of it.

The Changing Landscape of Sports Media - Sports Radio America

Since 2014, the Cowboys have played in 85 prime-time games, the most of any NFL franchise. In 2023 alone, they appeared in six, tying with the Chiefs for most nationally televised slots. Yet despite their visibility, Dallas hasn’t made a conference championship in 28 years, raising internal debates over whether ratings alone should dictate scheduling priority.

Tackling the Sports Media Landscape

Sources suggest that league executives — under pressure from franchises like Kansas City, Cincinnati, and Detroit — are reviewing whether to cap the number of prime-time appearances per team at five per season. These emerging powerhouses argue that on-field performance, not legacy branding, should influence national exposure.

Just how obsessed is the sports media with the Dallas Cowboys?

Still, there’s no denying the Cowboys’ draw. In Week 14 of the 2023 season, Dallas vs. Philadelphia pulled in 27.3 million viewers, outperforming every other NFL broadcast that week. The team continues to deliver top 5 ratings almost every time they take the national stage.

Stephen A. won't be convinced that the Cowboys could be legit Super Bowl  contenders 😫 | First Take - YouTube

An NFL spokesperson unofficially dismissed the claims, stating, "There is no current policy change targeting any specific franchise." But if these conversations gain traction, America's Team could be facing its most unfamiliar position yet: watching prime time from the sidelines.

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Owner David Tepper Admits He Lacks the Competence to Run Football Operations
Can you believe it? David Tepper, the "notorious" owner of the Carolina Panthers, has finally "confessed" a truth that team fans have been waiting for years: He doesn't have enough ability to handle everything himself! But hold on, this isn't a "disaster" – it's a "positive twist" that's saving the Panthers! Is Tepper "letting go" to let the team soar? Read now to uncover the "secret" behind this shocking statement! David Tepper, the billionaire famous for his "deep interference" style in the Carolina Panthers, has undergone an astonishing positive change in ownership. Instead of "micromanaging" every decision like before, Tepper is now less involved, allowing football operations to run independently under the guidance of experts. The result? The team is achieving stability and success beyond expectations, currently tied for first in the NFC South with potential to return to the playoffs after many "sinking" seasons! At the annual charity event Joy to the Carolinas on December 9, 2025, Tepper expressed confidence in the organization's new direction, implicitly admitting that he's not a "superhero" who can run everything himself. He said: "It's not bad at all. It's pretty good; it's all just building blocks, and we'll see where we go. We'll see what happens. We think, as I've said, Dave Canales, Dan Morgan, Brandt Tilis, and everyone in the organization, we're building something special in Carolina. And we've built it outside the community. We're building it on the field, so that's the overall picture. Hopefully, we can continue and have that for many years. That's what we're looking for." This "confession" is actually a wise acknowledgment: Tepper recognizes past mistakes when pushing for quick results, leading to a series of disastrous failures like continuous coach firings and poor draft choices. Now, he supports his professional picks – like head coach Dave Canales, general manager Dan Morgan, and vice president Brandt Tilis – without "interfering." Instead, Tepper focuses on infrastructure (like stadium upgrades) and community efforts, transforming himself from a "demanding boss" to a "silent supporter"! The Panthers are exceeding expectations at the end of the season, with solid gameplay and higher team spirit than ever. Optimism is spreading without the "must-win now" pressure – something that once caused the team to "break apart" under old Tepper. Fans, after years of "disappointment," now appreciate Tepper's enthusiasm and improved role as a true asset. Many fans on social media comment: "Finally, Tepper knows to 'let go' – and the Panthers are soaring because of it!" Some even predict that if this approach is maintained, the Panthers could become the "big boss" of the NFC South for many years to come. But is this "admission" a sign that Tepper is about to sell the team? Or just a "ploy" to appease fans? The Panthers ownership scandal is "hotter than ever" – and Tepper's words could change the team's history! What do you think, is Tepper really "incompetent" or is he "playing fair"? Comment now and follow for the next NFL "drama"!